Air conditioning without cold drafts? 5 myths about air conditioning debunked
Myth 1: An air conditioner always blows cold air directly at you
Many people believe that an air conditioner constantly blows cold air onto you. That may be true for traditional systems, but not for the Samsung WindFree range. Thanks to WindFree™ cooling, cooled air is softly distributed through thousands of tiny openings in the unit. You feel the cooling effect, but not the draft— ensuring greater comfort in your living room, bedroom, or home office.
The Samsung WindFree Elite range takes it a step further with a smart motion sensor. If no one is present in the room for a while, the unit automatically switches to energy-saving mode. As soon as someone enters, it resumes normal operation. This way, you never use more energy than necessary.
Myth 2: Air conditioning is only useful in summer
With Samsung SmartThings, you can easily set your desired temperature or program the unit according to your daily routine. Thanks to smart features like AI Auto Comfort, the system automatically adapts to your habits and the outdoor temperature.
Myth 3: Air conditioning consumes a lot of energy
Air conditioners still often have the reputation of being energy guzzlers, but modern air-to-air heat pumps are actually very efficient. They don’t generate heat; they extract it from the outdoor air – or vice versa. Electricity is only needed to transfer that heat. This allows a single unit to cool or heat an entire room using relatively little energy.
In practice, once the desired temperature is reached, energy consumption remains quite low. For an average living room, consumption is often around 200 to 500 watts—roughly comparable to a few household appliances combined. Thanks to this high efficiency—and the planned 2026 tax shift*—heating with a heat pump is becoming increasingly attractive financially.
*With the 2026 tax shift, the federal government aims to make electricity more attractive than fossil fuels for heating and transport by increasing taxes on gas and fuel oil while reducing those on electricity.
Myth 4: Installing air conditioning requires major renovations
The Samsung WindFree air conditioner is available as a Single Split system (one indoor unit connected to one outdoor unit) and as a Multi Split system (multiple rooms connected to a single outdoor unit).
Myth 5: Air conditioning is unhealthy and dries out the air completely
Some people think air conditioning is bad for your health, but a well-maintained system can actually improve indoor air quality. While it does remove moisture from the air during cooling, this happens in a controlled way, helping to avoid excessive humidity and creating a more comfortable indoor climate.
The Samsung WindFree air conditioner goes even further. It features advanced air filters that help capture dust and fine particles, as well as an Auto Clean function that automatically dries the indoor unit to help prevent mold formation. Thanks to the new Dry Comfort function, it is now also possible to reduce humidity without drastically lowering the temperature.